The color is actually more of a magenta than deep red. Sort of a wine shade. A pleasant surprise. The carrier itself is a bit tricky to figure out. Haven't gotten the right fit yet for my newborn. I think around 8 lbs is probably a better start weight. My son was 6 lbs even, so a smaller baby. He is about 7.5 lbs now and fits better, anf as of right now a bit small for me to be completely comfortable wearing him for a longer time. Still the same lenny softness and heavy duty that I love.
The extension buckle is in the pocket FYI. It is not mentioned in the instructions where to find the extender, so I had to "hunt" logically for it.